May 25, 2018
Family Services and NEC Name New Development Leaders

October 23, 2016 — Two Massachusetts nonprofits, Family Services of the Merrimack Valley in Lawrence, a social service agency that provides youth development and parent education services, and New England Conservatory in Boston, a globally recognized music school, recently announced appointments of new fundraising leaders.

Family Services of the Merrimack Valley Names Development Director

Family Services of the Merrimack Valley said Heather Petro has been named director of development, and will be responsible for the annual fund and special events while overseeing all marketing efforts. She assumed the post on Oct. 1.

Petro returned to Family Services in March 2015, when she joined the agency as a development associate. She had been director of development at Family Services 15 years ago and was instrumental in leading the capital campaign that allowed the agency purchase its building at 430 North Canal Street in Lawrence. She left the agency to raise her children, but remained connected over the years.

“I am thrilled to be back at Family Services and feel my career has come full circle,” said Petro. “Family Services is growing and I am excited to be part of that growth and the pursuit of our vision.”

Petro said she has ambitious plans, starting with integrating the organization's social media presence to support fundraising efforts. She also plan to work to create more volunteer opportunities to engage the community with Family Services.

Prior to joining Family Services, Petro worked on a public education initiatives and freelanced as a grant writer for local nonprofits.

For the year ending Sept. 30, 2015, Family Services reported $3.0 million in revenue, of which $2.1 million came from contributions and grants, and $2.9 million in expenses, according to its most recently available federal tax filing.

Family Services was established in 1854 as the Lawrence City Mission, and in the 1930s became known as Family Service Association of Greater Lawrence. In the 1980s it expanded its focus to provide group programs embracing care and prevention. Three years ago it changed its name to reflects its geographical focus.

The Merrimack Valley area is a region surrounding the Merrimack River along the New Hampshire border, and includes Amesbury, Andover, Billerica, Boxford, Chelmsford, Dracut, Dunstable, Georgetown, Groveland, Haverhill, Lawrence, Lowell, Merrimac, Methuen, Newbury, Newburyport, North Andover, Rowley, Salisbury, Tewksbury, Tyngsborough, West Newbury, Westford, and Wilmington.

New England Conservatory Appoints VP of Institutional Advancement

New England Conservatory (NEC) recently named Kathleen M. Kelly, who has more than 20 years of fundraising experience, as vice president of institutional advancement in advance of its 150th anniversary, slated to begin next February.

"We are very fortunate to have Kathleen joining NEC at such a pivotal time in the Conservatory's history," said Ken Burnes, NEC board chair. "She brings a wealth of strategic planning experience and the ability to foster key relationships among organizational constituencies very successfully.

"Kathleen will apply these proven strengths to her successful campaign fundraising efforts and community engagement outreach at NEC. Overall, she will be a tremendous asset to the Conservatory."

Kelly's previously worked with WGBH, Concord Academy, Milton Academy, the Boston Symphony Orchestra, Northeastern University, and Providence College, designing and implementing fundraising strategies, managing large institutional events, leading campaign planning, and building strong relationships with board leadership and prospective donors.

"I am pleased to be joining a world-class organization that is expanding its network in the local, national, and international arenas," said Kelly. "Through Jordan Hall and also its local partners, New England Conservatory provides such a rich tapestry of culture to the greater Boston community and the world. I am truly looking forward to expanding and deepening this reach."

For the year ending June 30, 2015, NEC reported $89.8 million in revenue, of which $41.7 million came from contributions and grants, and $53.7 million in expenses, according to its most recently available federal tax filing. The year before, it reported $49.7 million in revenue, of which $7.1 million came from contributions and grants, and $52.4 million in expenses.

Founded in 1867, NEC is the oldest independent school of music in the United States, engaging a faculty of 225 who teach undergraduate, graduate, and post-graduate music students from around the world. NEC has relationships with the Boston Symphony Orchestra and more than 100 other community partnerships, and hosts more than 1000 concerts, many performed in Jordan Hall.

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