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October 26, 2021
 
New Communications Director; Fundraising App for Zoom

August 31, 2021 — Barnstable Land trust names communications director. App facilitates seamless fundraising on Zoom.

Barnstable Land Trust Names Communications Director

Sue Dahling Sullivan

The Barnstable Land Trust (BLT), West Barnstable-based nonprofit that works to preserve the natural resources and special places in the Town of Barnstable, last week announced that Sue Dahling Sullivan has been named communications director.

In the new role, she will focus on building public awareness, programming and partnerships, and community outreach efforts.

Sullivan has more than 30 years of nonprofit management experience, having worked previously for Harvard University, Boston Lyric Opera, the USS Constitution Museum. Most recently, she was chief strategic officer/chief of staff at the Boch Center (Wang) performing arts center in Boston. There she developed ArtWeek, a community initiative, into an award-winning statewide arts festival celebrated in 170 towns.

“Adding Sue to our team is the direct result of a recent strategic planning process and conversation centered on community impact,” said Janet Milkman, BLT’s executive director. “Sue brings a wealth of knowledge and skills to the organization, so we are very excited about what the future may hold as she settles into this new role.”

Sullivan said, “I feel lucky to join an organization that is making such a meaningful difference in the Barnstable community. Preserving and protecting our natural spaces and places has never been more important as climate change and land development projects are rapidly making indelible inroads on the Cape and elsewhere. I am inspired by the leadership role that Barnstable Land Trust is taking in those conversations and excited to be joining the team at this critical time.”

Sullivan studied at Mount Holyoke College and earned a Master of Business Administration degree from Dartmouth University. She has published articles on nonprofit best practices and been a speaker and guest lecturer at colleges and conferences.

App Facilitates Seamless Fundraising on Zoom

Nonprofit organizations, many of which plan to continue some form of virtual fundraising, can now seamlessly raise money during Zoom meetings with a newly available donate button that they install on their account.

Donations by Pledge supports fundraising during Zoom meetings without attendees having to leave the meeting.

“At Pledge, we envision a world where donations are seamlessly integrated into our daily lives as individuals everywhere are looking for ways to have an impact more than ever before,” said James Citron, CEO of Pledge, which powered 150,000 virtual fundraisers in the past year.

He said that embedding a donate button into Zoom meetings, Donations by Pledge app will drive an increase of up to 50% in audience donations.

While Pledge does not take a percentage of the funds donated, it gives donors an option to “tip” the app.

Among other features, the app can display a live donor feed, showing all donation activity and the total raised in real-time. It accepts Apple Pay, Google Pay and credit cards for frictionless one-click donations.

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